April 08, 2002
Cha drinkers hit back at Starbucks coffee drinkers in Taiwan: It's a brave strike back at global brands, and the many Asian advertising professionals whose easy knee-jerk answer to losing market share is to make a product more 'Western'. Taiwanese tea shop - 'Cha for Tea' - is an inspiration for those who always knew that the trendy generation can still come back to their roots
March 24, 2002
China's Tsingtao to produce beer in Taiwan: Tsingtao, China's dominant beer brand, is entering the newly opened up beer production market in Taiwan.
Read more at: China's Tsingtao to produce beer in Taiwan
February 18, 2002
A Taiwanese perspective on Indian and Chinese economies: India, with it's massive amount of computer expertise especially in programing and software may also provide just the synergy that Taiwan needs to balance their manufacturing and chip industries.
Read more at: A Taiwanese perspective on Indian and Chinese economies
Asian Market Research News provides the latest news relating to the practice of market research in Asian countries, industry and consumer surveys, economic prospects, case studies, market and branding strategy & market entry. It is intended for business marketing professionals targeting Asian markets.
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