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December 19, 2002
Japanese and worldwide popular trends according to the Gospel of Google:
Google's year end 'Zeitgeist' tracks the interests of web users according to search queries submitted to the world's most popular Web search engine. This year there is a special section on Japan, but the report reveals that Internet users are still mainly interested in popular Western culture such as pop singers, celebrities and Hollywood films. The Web obviously has a fair way to go to become mainstream.
September 16, 2002
Japanese grey demographic expands:
Japan has the highest proportion of 'greys', the popular market segmentation nomenclature for the elderly population, worldwide.
Read more at: Japanese grey demographic expands
July 22, 2002
Japanese business and consumer sentiment up - tentatively:
Advertising and market research industry growth in Japan is stagnant to slightly positive, while business awaits further evidence of a rise in consumer sentiment.
July 03, 2002
Japan way ahead of USA in wireless:
Curiously enough, an economy that has been in the doldrums for over a decade is leading the way to the Dick Tracey world that we always assumed would start in the US
Read more at: Japan way ahead of USA in wireless
June 09, 2002
Japanese economy out of recession:
The first quarter of 2002 saw Japan's economy growing by 1.4%. Spread throughout the year this translates to 5.7%, a better performance than the US.
Read more at: Japanese economy out of recession
May 18, 2002
Japan consumer spending still down but economy bottoming:
Consumer spending in Japan remains lacklustre, and will do so until unemployment improves and salaries do a U turn. In the meantime, Japanese authorities are suggesting that their economy has bottomed out.
Read more at: Japan consumer spending still down but economy bottoming
March 10, 2002
Cable TV industry in Japan:
Better times ahead for the Japanese cable TV industry say industry leaders...
Read more at: Cable TV industry in Japan
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Asian Market Research News provides the latest news relating to the practice of market research in Asian countries, industry and consumer surveys, economic prospects, case studies, market and branding strategy & market entry. It is intended for business marketing professionals targeting Asian markets.
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